WELCOME TO OUR JOURNEY
About avonté
avonté was born out of a shared vision to create sustainable fashion that is both high quality and environmentally conscious. With great attention to detail, we bring unused, high-quality materials back into the cycle and design timeless, comfortable clothing that ensures relaxing moments. Our aim is not only to help conserve resources with long-lasting products, but also to positively change the future of the fashion industry.
WHO WE ARE
The brains behind avonté
We, Pia and Marlene , founded avonté because we know the fashion world from the inside and know that there are more sustainable ways. Our journey together began many years ago in the fashion industry, where we worked together and gained valuable experience. On our trips to production sites, we were repeatedly confronted with the problem of unused, high-quality textile leftovers. This awareness stayed with us - and became the reason for founding avonté. With our expertise, our passion and our shared vision, we continue to drive avonté forward every day.
Pia
Pia has always had a great love for fabrics and design. After training as a dressmaker and studying fashion design at the Maastricht Academy of Art, she worked in the fashion industry - including nine years as a designer for sustainable fashion. There she designed collections, developed trends and worked closely with suppliers, especially in Portugal, where our fabrics and production come from.
At avonté Pia takes care of everything to do with our products: from development to production. She attaches great importance to high-quality materials, careful workmanship and well thought-out designs. With her flair for style and quality, she ensures that avonté is not only sustainable, but also particularly cozy and beautiful - just the way we want it to be.
Marlene
Marlene loves structuring things and turning ideas into reality. Her degree in Textile and Clothing Management at the Niederrhein University of Applied Sciences has given her a good understanding of the fashion industry - from business management topics to sustainable strategies. After holding various positions as Product Coordinator and Category Manager, she has gained a lot of experience, especially in the field of sustainable fashion.
At avonté Marlene ensures that everything runs smoothly: from processes to finances to sustainable strategy. She keeps an overview so that we remain true to our values and avonté can grow healthily. She enjoys turning creative ideas into concrete plans - and never losing sight of the big picture.
OUR NAME
Why we are called avonté
Our brand has a special connection to Portugal, especially the north of the country. The breathtaking nature of this region and the warm-hearted people have been a lasting inspiration for us. It was here, in the north of Portugal, that we were first confronted with the topic of "deadstock", which led to the birth of the idea for avonté. The decision to produce in this region is more than just a necessity for us.
Our brand name avonté is inspired by the Portuguese expression "a vontade". It means something like "make yourself feel at home". This warm invitation reflects the relaxed and cozy attitude to life that is the inspiration for our brand.
avonté stand for more than just clothing. It is a declaration of love for Portugal, a commitment to sustainability and an expression of comfort and style.
Sustainability & Upcycling
Our products are made exclusively from rescued, high-quality fabrics – a conscious choice for resource conservation and against the creation of new materials. This makes each piece part of a small, exclusive edition.
Respectful relationships
We maintain a responsible relationship with everyone involved in our passion project, be it suppliers, partners, supporters, friends, customers or ourselves.
Longvity
Thanks to their sophisticated, timeless design and high-quality workmanship, our products are particularly durable. Our pyjamas and loungewear are versatile and are suitable for both nightwear and everyday wear.